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About C3Research
C3Research is a strategic research and consulting firm, organized as three interlinked research centers: Center for Brand Research, Center for Business Research, and Center for Customer Value Measurement. The mission of the research centers is to develop and provide cutting edge, practical, and cost-effective research to our clients.
C3Research was founded with the vision of integrating the latest advances in marketing knowledge with useful and practical applications in marketing. A team of dedicated researchers with rich experience in academic research, consulting, and marketing practice form the core group around which a whole new research institution is being built.